Print Advertising
While digital advertising is effective, provided it's engaging and appropriately targeted to the correct audience, we’ve learned to tune out some of the digital ads that clutter our feed.
Our ability to ignore print ads doesn’t come as naturally. When you have someone’s full attention, make the most of it by promoting your brand with a creative print advertisement that resonates with the readers and
increases brand recall.
Not only is the claim about print advertising being dead inaccurate, but there are benefits to utilising
local newspaper and magazine advertising.
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Reputation and relationship building
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Cost-effectiveness
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High engagement
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Flexibility
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Longevity
CMM is an accredited media agency with all major newspaper publications and print houses Australia-wide. Our clients receive agency discounts and access to the latest, tailored media packages available. All media buying strategies and ad creation are completed in-house by our qualified account managers and production team.
Contact CMM for more insights on how to add print successfully to your marketing strategy.